everything we do is underpinned by our belief that all of us have a creative identity...

your creative identity is what makes you you. we all have the ability and the capacity to create. it is natural and innate

                                     but this creativity must be nurtured. it must be practiced

the "rules" - ideas or constructs we've picked up the along the way - 

can sometimes stunt our creative growth & movement

you have to intentionally break these “rules” & live from a mindset of 

"pure rebellion", in order to fully walk in your own creative identity

when you know and embrace the way you are wired, confidence is ignited! 

being creative isn’t exclusive to those in the arts - what makes you creative are

                                                                           the things that are unique about you

because no one can do what you do, the way you do it. it’s when you learn

and begin to operate consistently in this space that you can truly be free.